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Readings

Overall

Click for Folder to all workshop decks

Goal setting and managing work

Read article from Yale on SMART Goals
Read article from Coursera on Scrum versus Kanban]

Segmentation, market selection, and customer discovery

Click for quick reference on Module 2 of DEC’s learning center

Solution and differentiation

Click for quick reference on Module 3 of DEC’s learning center

GTM strategy, marketing, and sales

Click for quick reference on Module 4 of DEC’s learning center

Business models and pricing

Click for quick reference on Module 5 of DEC’s learning center

Entrepreneurial Finance, Legal, etc

Click for quick reference on Module 6 of DEC’s learning center

Founder’s Dilemmas

Book: Founder Dilemmas - Noam Wasserman
Book: Venture Deals: Be smarter than your lawyer and venture capitalist
Read article from Carta on how to think about founder equity split
Read article from Carta on recent trends towards equal initial split
Read article from First Round Capital: 50 questions to ask your cofounder

Additional Readings